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Custom Interior Design for Your Shop
When it comes to undertaking a shop design project, its complexity is often underestimated. Many people think it is simply a matter of arranging a counter and shelves in a room, but we know well that it is something much more complex. It is a work of spatial organization that not everyone can carry out with good results.
There are many factors to consider, including the fact that the management of the spaces in our shop will also affect a part of our turnover. There are spaces and locations where customers are more likely to make purchases than others.
This is why we believe that you should turn to professional architects and interior designers to design a successful store.
Our team works on projects of this type on a daily basis. We deal with clothing stores, grocery stores, the design of restaurants, bars and commercial premises of various kinds.
For the design of your store, trust our professionalism and discover with us the essential work steps to achieve an excellent result.
Discover Our Work
Aiming to design a store that reflects your brand identity and resonates with your target audience?
Our goal is to create functional, comfortable and sustainable shop that meet your needs and exceed your expectations
Our goal in designing your store is to create only and exclusively quality spaces that are first and foremost functional for your business and your employees, that put customers at ease and that fully comply with current regulations on space management and hygiene.
In our design work, we always aim to create environments that are:
- Energy efficient, helping you keep your monthly energy bills down.
- Smart and environmentally friendly, using sustainable materials and practices.
- Accessible to all, ensuring that everyone can comfortably shop in your store.
- Inclusive, reflecting the diversity of your customer base.
What is the purpose of a shop?
A key aspect in the early stages of business planning is identifying your target audience. Every good entrepreneur should always have a clear understanding of their buyer persona; that is, who is their ideal customer and what characteristics they possess.
Based on the type of clientele we want to reach, we will proceed to create a commercial space with a specific and targeted layout of the furniture.
The desires of the clientele drive the organization of the furniture, since it must meet the needs of those who will ultimately buy our products and generate our revenue. It is therefore necessary to think about a layout that stimulates purchases and also involves those people who, without any particular needs, choose to visit our business.
Factors to Consider When Choosing a Shop Location
Although the location selection can be limited by property values and the availability of retail spaces in the city, choosing the right location for our business is crucial, as it can significantly affect our monthly financial performance.
Location Analysis: A Crucial Step for Successful Store Planning
Whether in a bustling city or a quaint town, certain areas are naturally more frequented than others. Some locations prove more successful for specific businesses, also depending on the existing competition in the area. Therefore, studying the area where you plan to locate your business is a fundamental step in store planning.
Conducting surveys or questionnaires with the local population can be insightful. This helps you understand the habits of your potential clientele, allowing you to make informed estimates and budget projections. However, executing such analyses requires specific expertise not everyone possesses. That’s why it’s always advisable to consult with professionals.
Here are some key points to consider when analyzing a location for your store:
- Foot traffic: Analyze the flow of people in different areas during different times of the day and week.
- Target audience: Identify your ideal customer and understand their demographics, habits, and preferences.
- Competition: Evaluate the existing businesses in the area, their strengths and weaknesses, and how you can differentiate yourself.
- Accessibility: Consider factors such as parking, public transportation, and overall ease of access for your customers.
- Local regulations: Research zoning laws, permits, and other legal requirements for operating a business in the chosen location.
Shop Design: Architecture and Interior Design
The architectural design of our store will determine the basic structure and, consequently, also the organization of the interior spaces. To design an efficient, practical and visually striking commercial space, you can rely on our team of architects.
Once we have studied the size of your premises and enhanced its rooms, we can move on to the interior design phase, which involves choosing the furniture and arranging it. The furniture is essential to determine the type of store we want to run and to best display our merchandise. It must therefore be designed so that our products are always showcased to their best advantage and are clearly visible to customers.
In the interior design project, we consider both the display shelves and the areas dedicated to merchandise storage.
The Atmosphere of the Space
When choosing the interior design of a commercial space, it is crucial to consider the overall atmosphere you want to create. Design choices should not be made in isolation but should be part of a targeted marketing strategy. To achieve the desired effect, it is also essential to have a deep understanding of lighting. The positioning of light points and the overall lighting design can determine a specific style and create an image that customers will remember and associate with your business and products over time.
The Shop Window: Essential Features
The shop window is our calling card. It is the first contact between a business and a customer, and it is the moment when people decide whether or not to give us a chance. If the window display is not appealing, then customers will choose to go elsewhere, without even stopping to see what we do or what our products/services are.
The storefront is clearly influenced by the size of the commercial space. It is possible to have an open or semi-closed storefront depending on the available space. We can have a closed-back storefront or one that opens directly onto the interior of the store. The choice of the style of the storefront and its layout should therefore be entrusted to experienced interior designers, who know how to enhance our products within the limits of the available space. The sign, which speaks for us and our products/services directly to passers-by on the street, should not be underestimated.
Client Waiting and Lounge Areas
In some stores, the inclusion of a waiting area is essential. A corner with a sofa or armchairs allows customers to wait for their turn in comfort.
The lack of a waiting area can lead to the loss of customers. Customers who are in a hurry or who are uncomfortable may choose to go elsewhere, perhaps to our competitors.
Of course, our premises must have a bathroom/service area (required by law). This space must also be carefully designed to ensure accessibility for everyone.
Cleanliness and Upkeep
Furniture layout should also be considered with a view to the daily cleaning needs of the store. Bulky and difficult-to-lift furniture can create difficulties in this regard or even facilitate the accumulation of dust. It is then necessary to choose furniture that does not require excessive maintenance or, alternatively, that allows for simple and not too expensive management. The same applies to the surfaces of our store: it is useless to choose light floors if you do not have the constancy to clean them every day and you present them to the public dirty or with shoe marks. We therefore recommend that you carefully evaluate the pros and cons when choosing each piece of furniture for the store, so as not to run into problems and annoying headaches later on.
- The importance of choosing furniture that is easy to clean and maintain.
- The need to consider the layout of the furniture in relation to the cleaning needs of the store.
- The importance of choosing surfaces that are durable and easy to clean.
- The benefits of working with a professional interior designer to help you choose the right furniture and surfaces for your store.
Regulations
Opening a retail business requires specific documentation. It is difficult to provide general information about the necessary permits, as regulations vary by region. However, we can confirm that these documents must always be in perfect order.
Local and regional regulations also dictate structural aspects such as minimum wall heights, the surface area required for proper ventilation, the minimum area for a work station, and so on. Therefore, before designing a store, it is necessary to have all the necessary information to ensure that the premises comply with the law.
In addition to design shop
We partner with you to design a memorable and captivating shopping environment.
Remodeling or New Store? Here's Who to Contact for Your Shop Design
If you want a custom-designed store that reflects your products, services, and personality, trust in industry professionals with decades of experience. Our architecture firm specializes in architectural and interior design, with a team of specialists who will know how to satisfy your needs while respecting the layout of your space.
We work on a variety of commercial businesses, as well as restaurants, wellness centers, and beauty centers.
No matter the size, with us your business will get a new lease on life and the unique and detailed style it needs to stand out in an increasingly competitive market.
